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ABOUT LOS GIRON
FROM CHICAGO + guatemalan
Hey everyone! We’re Valeska and Manuel Giron, a husband-and-wife team from Chicago with proud Guatemalan roots. Our journey began when we met on Ohio Street Beach in 2019. Later, we moved to Antigua, Guatemala, where we deepened our connection to our heritage, falling in love with the traditions, culture, and people.
Inspired by this experience, we returned to Chicago to launch Giron Guatemalan Apparel and Home. We were frustrated by seeing our culture MISREPRESENTED, SO we decided to take ownership of our narrative. Our mission is to preserve and celebrate the artistry, craftsmanship, and cultural traditions passed down through generations. We believe it’s time for people of color to take the lead in elevating and sharing their own cultures.
our business includes our family
"Did you know? Our business is truly a family effort! Our coffee is sourced from my brother, Leonardo Giron, a fellow Chicagoan who moved to Guatemala and now runs P14 Coffee. Our textiles are woven and sewn in Guatemala by my sister-in-law, Averie Floyd, and her team at Casa Flor Designs. My incredible mother, Rosa, a seamstress with over 40 years of experience, meticulously crafts our pillows. our mugs are made by my cousin Giovanna and her husband Noel, whose business, Ordo Tools, is based in Denver, Colorado. my amazing wife Valeska giron, is the graphic designer, interior designer, + photographer and so many other things behind our brand. Working with family is a privilege, and I am incredibly grateful for their support."
– Manuel Giron